It is generally seen that there is at least one great idea behind every home based business opportunity. How does one define what a successful business venture is?A successful venture is one which lets you make money, possibly more than what to expect. You can build a profitable enterprise mainly on your original and unique ideas which you have systematically explored.How to research the idea?You should ask yourself why you want to start a home business venture. Would you be able to achieve your goals by starting your home based business opportunity? You will need to be totally motivated about your business venture. If you do not feel excited about what you do, success will remain obscure.Make a list of your hobbies and interests. Analyze what you are good at. Now zero in on the most interesting ideas which you would like to develop into business.While researching the idea, consider if your business developed on that idea would be able to meet the demands of your target market. As a matter of fact, you should aim at targeting a specific niche. Your niche will be your expertise which you have exclusively practiced and then put into effect within your business enterprise.Take advice:There is no harm in talking to friends or anyone else who is already in a similar business venture. Ask them for their opinions on your initiative. They can guide you on making some improvements wherever required.Talking to some business proprietors is also a good idea. The benefit of this exercise will be that you will not be considered as their fierce rival. The input from some entrepreneurs of repute will be of immense value to your home based business opportunity.Having a finger on the pulse:Since you are a new entrant to the entrepreneurial community, it would be better to feel the pulse of the market and your prospective customers. How can you achieve that? You can take part in discussion forums. They are the great way to learn if your business idea will click or not.Online discussion forums will also help you know what is happening in the market and what the trends are. In addition, you get an opportunity to get feedback and create functioning associations with people who are on the same wave length as yours.Assess the demand for your service or product:Before you turn your business idea into the reality, it would be wise to research the market and see if there are any takers for your proposed business. This is very important to identify the feasibility of your business because if there are no customers, your business will not survive.If you are able to understand the direction and the pace of your prospective business, you will be able to recognize the potential inadequacies in your idea. The corrective measures will then become a lot easier for you.Assessing the demands for your planned business will enable you to approach your home based business opportunity with novelty and vision.