« Older Entries

Unsolicited Paper Advertisements Should Be Illegal For All But Small Businesses and Non-Profits

Don’t you get tired of seeing large businesses advertising on every medium? From billboards and radio to YouTube and television, large businesses (the businesses that make millions of dollars a year, even though by some accounts these businesses are still considered “small”) have the cash flow and subsequent budget required to fund these advertisements, which gives them a huge marketing advantage over small businesses. Since government officials are always so fond of saying small businesses are the drivers of job creation and growth in this country, it would follow that any advantage these businesses can muster would be helpful for America. As such, I believe legislation which would make it illegal for large businesses to send unsolicited paper advertisements to private residents would be beneficial for a multitude of reasons. Large business advertisements already flood the airwaves and reach millions of people, so here’s why I think paper advertisements from said businesses should never be allowed to reach my mailbox or driveway.

The most obvious reason in favor of this approach would be the newfound marketing niche over which small businesses would enjoy a monopoly. Oftentimes, the budget of small/microbusinesses is so minuscule that business cards and flyers are the only way they can reach the consciousness of consumers. This being said, a second advantage of this approach becomes obvious. That is, if small business advertisements were the only game in town, or in this case, a citizen’s mailbox, they would garner more attention then they would when mixed in with dozens of other flyers and advertisements from larger businesses, the dilution effect of which would make the small business ad just another piece of paper in a sea of advertisements. Keeping this in mind, a third advantage of this approach would be correlated to the sheer volume of paper produced. Fewer paper advertisements would mean fewer trees destroyed and less waste, plain and simple! In addition, fewer paper advertisements would mean people like you and I would need to spend less time disposing of them. For example, many unsolicited paper advertisements I receive from large companies have my name and address emblazoned on the envelope and on documents inside, which for me means I have to shred them. All of this takes time, and since I never wanted these advertisements in the first place, I almost feel like I should be getting paid to receive them! After all, practically anywhere that you want to advertise in America requires you to pay for the use of that advertising space, so why should my mailbox be any different? However, as someone who cares about jobs for Americans, I would have no qualms about allowing small businesses to send me paper advertisements.

The almighty dollar drives this country, and as such it is nigh impossible to avoid advertisements in America. However, I don’t want to receive advertisements at my home unless I say so, since I own my home, not the mega corporation. Look, I am not against capitalism, as capitalism fuels job creation and American competitiveness in the global economy. However, when my wife and I take a walk and see planes flying above us carrying streaming banners for huge insurance companies, it is not hard for us to see small businesses need to be given niches that the large businesses cannot access. If my wife and I can see this point of view, then in my opinion, astute legislators who care about America and its small businesses should not only see this point of view, but they should act on it. Disallowing paper advertisements from any for-profit business except a small business would be one such action.

Prepaid Legal Business Opportunity Review

Before we begin, yes there are already numerous Prepaid Legal business opportunity reviews all over the Internet. This is the reason why I’ve decided to write this for you in order filter all biased opinions and give you a “balanced” review instead.

At least for your sake, it will be less confusing. Yet you will still be at a higher level of understanding about the Prepaid Legal business opportunity. As we continue on there are three section to this report. Each represents a unique overview numbered just for your convenience.

1) How Prepaid Legal Services Got Started?

We go back to 1972. A gentleman by the name of Harland Stonecipher (a life insurance salesperson), had a serious car accident that changed his life. Stonecipher found out that he was insured for his car and medical expenses but not for his legal expenses of several thousand dollars.

He thought why not have legal insurance and that marked the very beginning of the “seed” of the Prepaid Legal business opportunity. In 1979 Prepaid Legal became a public corporation when its stock was traded on the NASDAQ exchange. You now see a company which offers legal expense reimbursement services selling plans through independent associates.

2) Selling Legal Plans

As a matter of fact the Prepaid Legal business opportunity means you will be selling plans often described as legal insurance plans. A typical plan provides your customers with certain specific legal services at no cost. Plus, reduced rates for other services in exchange for a membership fee, premium, or some other sort of prepayment.

You have the chance to offer individual or family plans, employee benefits plans and business plans. Individuals and families join for a minimal monthly or annual fee, usually through a credit card company. If you take a look at their website (the official Prepaid Legal business opportunity page), you will see that a minimal fee of $49 is all it takes to be a prepaid legal independent associate.

3) Your Compensation Potential And Weakness

With your Prepaid Legal business opportunity you will get the chance to earn a direct, linear and leveraged income. You’re paid an advanced commission of $69 to over $250 every time you help enroll someone into the Prepaid Legal business opportunity. You initially start off as a Certified Field Trainee.

You should know by now that the Prepaid Legal compensation plan is focused on a network marketing concept. This is why your great wealth arrives when you have targeted prospects who are also willing to work the system with you. You will need to a good marketing strategy to do this.

Your Ultimate Strategy

If you are considering to save some money on legal expenses, the Prepaid Legal business opportunity is a nice fit to your interest. However, you still need a good marketing plan to do it successfully. Your first step is to invest in a good online marketing package for your income advancement.

This article can be freely published on a website as long as it is not modified in any way including the author bylines, plus the hyperlink must be made active just like below.

A Simple Product Creation and Product Launching Formula

If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.

The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.

The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.

What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.

You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.

The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.

I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.

I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.

Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.

You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.

It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.

Tags: